Cooley Law School has bought the naming rights to a minor league baseball stadium in Lansing, Michigan. They're paying $1,485,000 over 11 years, to name the Lansing Lugnuts' park, "Cooley Law School Stadium."From the press release
"We are thrilled to make this long-term investment that will benefit, not only our students and employees, but the entire community and region for years to come," said Cooley President LeDuc. "While Cooley has grown to serve students across the state at four campuses, Lansing will always be our home."
Above The Law has more commentary
, and it points to the fact that in only this past October, Cooley announced it was increasing tuition:
Of course, we wish that we did not have to increase tuition, but the reality is that the cost of operation escalates and enrollment varies. The May 2009 class came in below the usual size, and transfers remain too high. Our operating revenue is tuition-based, so tuition must be set based on projected enrollment numbers. This year, the cost of financing our facilities at Lansing, Grand Rapids, and Auburn Hills increased due to the dislocation in the financial markets (the Ann Arbor facility is leased, so it does not contribute to the increased financing cost). It is in everyone's interest to recruit new first-year students and to retain them in the second and third year.
So increase tuition rates so that you can spend $1.5 million to name a baseball stadium? How does that serve the students again?